Ethos ( or US: ) is a Greek word meaning "character" that is used to describe the guiding beliefs or ideals that characterize a community, nation, or ideology. The Greeks also used this word to refer to the power of music to influence emotions, behaviours, and even morals. Early Greek stories of Orpheus exhibit this idea in a compelling way. The word's use in rhetoric is closely based on the Greek terminology used by Aristotle in his concept of the three artistic proofs.
The character or fundamental values of a person, people, culture, or movement.
A form of rhetoric in which the writer or speaker invokes their authority, competence or expertise in an attempt to persuade others that their view is correct.
The traits in a work of art which express the ideal or typic character, as influenced by the ethos (character or fundamental values) of a people, rather than realistic or emotional situations or individual character in a narrow sense; opposed to pathos.
Of or relating to the study of ethics.
"The philosopher Kant is particularly known for his ethical writings."
Of or relating to the accepted principles of right and wrong, especially those of some organization or profession.
"All employees must familiarize themselves with our ethical guidelines."
Morally approvable; good.
"We are trying to decide what the most ethical course of action would be."
Only dispensed on the prescription of a physician.
"In most jurisdictions, morphine is classified as an ethical drug."
An ethical drug.
the characteristic spirit of a culture, era, or community as manifested in its attitudes and aspirations
"a challenge to the ethos of the 1960s"
relating to moral principles or the branch of knowledge dealing with these
"ethical issues in nursing"
morally good or correct
"can a profitable business ever be ethical?"
avoiding activities or organizations that do harm to people or the environment
"switching to more ethical products"
"adopt ethical shopping habits"
"an expert on ethical investment"
(of a medicine) legally available only on a doctor's prescription and usually not advertised to the general public
"all types of drugs, including ethical drugs and over-the-counter pharmaceuticals"
The character, sentiment, or disposition of a community or people, considered as a natural endowment; the spirit which actuates manners and customs; also, the characteristic tone or genius of an institution or social organization.
The traits in a work of art which express the ideal or typic character - character as influenced by the ethos (sense 1) of a people - rather than realistic or emotional situations or individual character in a narrow sense; - opposed to pathos.
(anthropology) the distinctive spirit of a culture or an era;
"the Greek ethos"
of or relating to the philosophical study of ethics;
conforming to accepted standards of social or professional behavior;
"an ethical lawyer"
"ethical medical practice"
"an ethical problem"
"had no ethical objection to drinking"
"Ours is a world of nuclear giants and ethical infants"
adhering to ethical and moral principles;
"it seems ethical and right"
"followed the only honorable course of action"
"had the moral courage to stand alone"