Motivation vs. Morale

Motivationnoun

Willingness of action especially in behavior.

Moralenoun

The capacity of people to maintain belief in an institution or a goal, or even in oneself and others.

‘After the layoffs morale was at an all time low, they were so dispirited nothing was getting done.’; ‘Morale is an important quality in soldiers. With good morale they'll charge into a hail of bullets; without it they won't even cross a street.’;

Motivationnoun

The action of motivating.

Moralenoun

The moral condition, or the condition in other respects, so far as it is affected by, or dependent upon, moral considerations, such as zeal, spirit, hope, and confidence; mental state, as of a body of men, an army, and the like.

Motivationnoun

Something which motivates.

Moralenoun

a state of individual psychological well-being based upon a sense of confidence and usefulness and purpose

Motivationnoun

An incentive or reason for doing something.

Moralenoun

the spirit of a group that makes the members want the group to succeed

Motivationnoun

(advertising) A research rating that measures how the rational and emotional elements of a commercial affect consumer intention to consider, visit, or buy something.

‘The motivation scores showed that 65% of people wanted to visit our website to learn more about the offer after watching the commercial.’;

Morale

Morale, also known as esprit de corps (French pronunciation: ​[ɛspʀi də kɔʀ]), is the capacity of a group's members to maintain belief in an institution or goal, particularly in the face of opposition or hardship. Morale is often referenced by authority figures as a generic value judgment of the willpower, obedience, and self-discipline of a group tasked with performing duties assigned by a superior.

Motivationnoun

The act or process of motivating.

Motivationnoun

The mental process that arouses an organism to action; as, a large part of a teacher's job is to give students the motivation to learn on their own.

Motivationnoun

The goal or mental image of a goal that creates a motivation{2}; as, the image of a peaceful world is a powerful motivation for only a rare few individuals.

Motivationnoun

the psychological feature that arouses an organism to action toward a desired goal; the reason for the action; that which gives purpose and direction to behavior;

‘we did not understand his motivation’; ‘he acted with the best of motives’;

Motivationnoun

the condition of being motivated;

‘his motivation was at a high level’;

Motivationnoun

the act of motivating; providing incentive

Motivation

Motivation is what explains why people or animals initiate, continue or terminate a certain behavior at a particular time. Motivational states are commonly understood as forces acting within the agent that create a disposition to engage in goal-directed behavior.